HELLO BETTY HALLO BETTY PIERRE MONNARD

  • SWITZERLAND

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  • SWISS-GERMAN

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  • 2025

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  • 110 mins

Set in 1956, HELLO BETTY follows Emmi Creola, a gifted copywriter navigating a male-dominated workplace. To succeed, she creates “Betty Bossi”, a fictional housewife who unexpectedly becomes a national culinary icon. As Betty’s fame grows, Emmi is pulled into the public eye and must juggle her professional ambitions with the demands of family life and social expectations. Warm and gently humorous, the film explores female ambition, identity, and the gap between who we are and who we are expected to be.

Producer(s) or Production Company :

Peter Reichenbach

Screenplay :

André Kütte

Director of Photography :

Tobias Dengle

Editor :

Sophie Blöchlinger, Riccarda Schwarz

Music :

Nicolas Rabaeus

Sound :

Martin Stäheli

Cast :

Sarah Spale, Martin Vischer, Rabea Egg, Viviana Zappa, Cyril Metzger, Ueli Jäggi, Morgane Ferru, Magdalena Neuhaus, Esther Gemsch, Thomas Douglas, Leonardo Nigro, Pablo Caprez, Dominique Müller

Premier Status :

Asian Premier

Awards - Nominations | Screened | Official Selection :

Palm Springs IFF (Official Selections), Genève IFF (Official Selection)

Pierre Monnard (b.1976) is a Swiss director and screenwriter, trained at Bournemouth Film School in England. He began his career with acclaimed short films SWAPPED and COME CLOSER, earning major recognition at Swiss and international festivals. He made his feature debut with RECYCLING LILY (2013) and went on to direct widely successful films and series, including PLATZSPITZBABY (2020), and BISONS (2024). His work moves fluidly between cinema and television, combining strong character focus with social realism, and has received multiple Swiss Film Awards and critical acclaim.